Our History
“Constantly look to reinvent, drive change, and adapt to the terrain.”
Core Value #7
1955 Born In Brooklyn
In a small garage in Brooklyn, NY a big idea was born – a sunglasses company that sees things differently. Zolkind & Sons created sunglasses for powerful brands like Jordache and Jaguar. This pioneering business quickly became well-known throughout the industry and became the foundation for Eyeking today.
![Greetings from Brooklyn](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized1.jpg)
1960 Palm Beach Sunglasses Formed
![Palm Beach Sunglasses](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized2.jpg)
1969 Summer of Lovin’ Sunglasses.
Woodstock. We were there! Round, Square, Tinted. Hippy. And we’re still rockin’ now.
![Woman by sunglasses display](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized3.jpg)
1970’s Jaguar Sunglasses Formed
Lee Goldman helped build partnership to form the ORIGINAL sunglass chain – Intrigue, which would later become Sunglass Hut.
![Jaguar Sunglasses](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized4.jpg)
1985 New Wave
Following Dad’s Footprints – Current President Shelly Goldman joins the family business and provides the vison and direction to take the company to the next level.
![Shelly's father](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized5.jpg)
1986 Hello Suburbs
The business moves to Long Island, changes name to Sungold Enterprise and begins their Private Label business. Current brands included: Stussy, Palm Beach, Anarchy and Angel Eyewear. Eyeking is created as the premium distribution arm of Sungold.
![Sungold Enterprise sign](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized6.jpg)
2003 All Hail Eyeking
A major year for the company saw the official formation of Eyeking LLC. Immediate successes included the signing of the Hobie Polarized license, as well as, the launch of Arsenal Optix.
![Original Eyeking logo](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized7.jpg)
2005 Performing for Under Armour
As entrepreneur Kevin Plank’s Under Armour brand exploded in the scene with it’s rally cry to athletes – “Protect This House”, Eyeking is awarded the Under Armour Eyewear contract through 12/31/2020.
!["Protect this house" Under Armour](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized8.jpg)
2006 Going Global
Eyeking expands global distribution from Europe to the far East, and many places in between.
![World flags](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized9.jpg)
2008 We are Family!
4th Generation of Eyeking Family joins the team.
![Father, son, and dog](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized10.jpg)
2009 USLA
Protecting the eyes of U.S. lifeguards everywhere, Hobie Polarized begins its partnership with the United States Lifesaving Association.
![USLA logo](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized11.jpg)
2015 Moving On Up
Eyeking moves its global headquarters to a 100,000 square foot state-of-the-art facility in Melville, NY.
![Melville headquarters](https://www.eyeking.com/wp-content/uploads/EK_timeline-images-sized13.jpg)